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My background balances science with art and poetry and blends analysis with creativity.

I feel strongly about the importance of emotion and memory when it comes to the desired impact of images and written communications. My work leaves a lasting impression on readers and viewers, touching them at a level of emotional resonance that promotes reflection, action and transformation.

I specialize in the structure and impact of text and image: web design and information architecture, copywriting & editing, research and branding.

I have always lived my art - whether with paint & gold leaf, my gardens, my horses, my photography, my creations or my way of connecting with people. I love to draw connections between seemingly disparate things and mix media. I mesh the practical and the creative to weave art at the edges - where change happens.

I have worked for Eclectic Horseman Communications, the Boulder County Horse Association, EcoArts, Eco-Writer, Kreative Keystrokes, Inc., 11th House, OneMillionFaces.org, Customer Paradigm, and other happy web and print clients.

As an undergraduate, I wrote about health and wellness for the Montana State University student paper, The Exponent, and was also part of a research team that looked at cross-cultural issues in family medicine practice. With a minor in Biology, I have strong interests in ecological issues - especially, the integrative philosophical footnotes of Deep Ecology.

As a Religious Studies scholar, teaching assistant and graduate assistant, I wrote about religion and nature in a myriad of topics: Deep Ecology, Indigenous traditions, mystics and tears, animal ethics, companion species, the wilderness experience and the aspects of "lived religions." My masters thesis looked at the horse and rider as a synergetic event, including the sensory and emotional depths in the horse and rider relationship, and the importance of other ways of knowing.

For the past 5 years, I've worked with LLP Design as the editor of the Boulder County Horse Association's newszine, The Horse's Mouth, which continues to be the envy of all Front Range Horse publications.

Over the course of the past 4 years, I've been Project Manger par excellance for Customer Paradigm, and have managed custom web development projects, including work for F.D. Azar, Xcel Energy, 3M, Discountdecorating.com, Wallaroo Hats, and 100+ others.

For more information my ebullience check out my bio.

 

 

 

 

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© 2005-2010 Auspicious Projects belongs to the body of work of the stellar Ali Schultz